Hello everyone! Today’s post is a little bit different. I’m participating in a discussion for Let’s Talk Bookish which is something that I’ve been wanting to do for ages. It’s just that either I never had time to fit a post in or not much to say about the topic but finally, the stars have aligned!
Prompt: Imagine you’ve spent several hours, even days, perfecting a post that you’re so excited to publish. Finally, you hit publish and eagerly await the response. But the response is not as much as you’d expected, or worse, it’s nonexistent. Has that happened to you before? How do you handle poor post results? Do you think there’s usually a cause for poor post results? (Suggested by Nicole @ Thoughts Stained With Ink)
Let’s Talk Bookish: When A Post Doesn’t Do Very Well
Let’s get it out of the way. It sucks when a post doesn’t do well, especially if it’s a post you love writing or you worked hard on. I’m also going to be talking about my experiences here so this may not apply to you. Well firstly, I don’t keep constant tabs on the engagement my posts get. But I do gauge the success of my posts by the frequency of comments I get.
As soon as I realise that a post isn’t doing well I check whether I promoted it properly. Most of my promotion comes from me promoting my content on Twitter and through discord groups so I give it additional shout-outs there. Often people are busy or maybe you post gets lost in their Twitter feed so it really helps to do that.
But then there are times nothing works.
It’s just not happening. The post isn’t doing well and it’s time to face it.
In that case I try and remember to boost it through my other posts in future. For example, if a book review I wrote didn’t do very well and I’m mentioning it in another post in future, I’ll link it. That’s about the most you can do really.
After that you have to deal with your emotions. I always ask myself if I enjoyed writing the post. I read it and ask myself if I’m happy with it. Usually the answer is yes (only because I don’t post things that don’t make me happy). In that case, sure it hurts me that the post didn’t perform well but I’m still proud of myself. I still feel happy when I read it and I want that content to stay there on my blog. In the end, you’re writing for yourself and you’ve got to be happy and proud of yourself and your content, even if doesn’t get the kind of engagement you were expecting.
Another example would be my wrap-up posts nad posts in my University Journals series. I don’t mind if they gets zero comments, really. These kinds of posts are more for me, as a sort of journal where I keep track of my life and the content I consume.
Then there’s the off-chance that I may think to myself, this isn’t the kind of content I want out there. Maybe I don’t like the formatting or the way I’ve written it or just something is missing. In that case I may take it down and work more on it. If I’m still not satisfied then I’ll simply trash it. I may even choose to publish it knowing that it’s not my best work but then I won’t expect people to love it. Not all my posts that I’ve written are good. Im not proud of all of them. But I’ve come to the point that I don’t mind posting content that is just nice instead of amazing and absolutely flawless. ‘Nice’ is still an achievement, it’s better than nothing. Not everything that you produce can be fantastic and it’s something I’ve come to terms with.
These are the kinds of posts that may not do well and I’ll be fine with it. I won’t say that they are filler posts but like I said, if I find them just nice, my audience will probably have similar feelings, hence lower engagement on such posts compared to my other posts.
I mean those are all the possible responses I have and usually I’m too busy with life to even look at my statistics. Bless my academics for that, otherwise I would be obsessing over mys stats all day long, lol.
So those were my thoughts on the topic. What do you do when your posts don’t do very well?
What is your definition of a post doing well? For me it’s more comments rather than views
Do you think you can get too caught up in a post doing well rather than writing about what you love?